Marketing Strategies — page 4
What Are Marketing KPIs?
If you’re running a marketing campaign, you’ll need to track certain KPIs to ensure you’re achieving your goals. Let’s take a deeper look into what marketing KPIs are.
Understanding Social Media Algorithms
Algorithms were put in place to make sure all social media info is sorted to provide users a relevant and seamless experience while browsing their favorite social media tool. But what exactly is an algorithm and how does it work?
Dashboards vs Reports: Assessing The Differences And Similarities
Although reports and dashboards perform similar functions, they are distinct, each with its own value and array of applications. A big challenge faced by marketers is how to present data to clients correctly.
What Is A PPC Report?
Is this your first time doing PPC? A PPC report will help you understand how your PPC campaigns are performing. Here’s what PPC reporting is and which metrics you should include.