Drip is a marketing automation tool aimed at building e-commerce businesses through drip communication marketing using email and SMS. With a powerful segmentation and automation tool, as well as a comprehensive library of useful integrations, Drip is an incredible tool for anyone looking to automate their communication marketing.
Drip provides us with useful information about marketing lists that are used in a drip marketing campaign to provide an overview of subscribers and marketing emails. Data from all of these report types can be visualized in dashboards and reports on Oviond.
Connecting Drip On Oviond
Drip connects to Oviond using your Drip account login details (email address and password). This authentication only needs to be done once per Drip account.
We have a comprehensive help center article that will answer all questions around the authentication, permissions, and limitations for Drip.
Data Available On Oviond For Drip Widgets
The Drip integration has a range of metrics that are available when creating a widget on Oviond. You can view all the metrics on your Oviond account once you have successfully connected your Drip account to your client project.
Top metrics available on Oviond for Drip:
- Active Subscribers – The number of contacts who are opted-in and able to receive email marketing.
- Email Count – The number of automated sets of emails that go out based on a specific timeline or user action.
- Unsubscribes – The number of contacts who have unsubscribed from commercial marketing emails. These people can still receive transactional emails, trigger workflows, Facebook and Instagram advertising, etc.
Feel free to let us know if you need any metrics added for Drip on Oviond and we would be happy to look into adding these in for you.
Using Drip In Dashboards and Reports
Drip widgets can be created in dashboards and reports on Oviond. We have designed the widget builder to be completely intuitive, offering you the ability to report on data exactly how you would see it displayed in the Drip platform.
Drip widgets can be added to dashboards and reports as single data widgets, and are useful in providing digital marketing reports for clients with subscribers lists for their e-commerce platform who need to be contacted using automation.
Templates Available For Drip On Oviond
We are unable to create templates for Drip because widgets are only built at the campaign level so each account will differ, however, you are able to create your own custom Drip templates to use across the same client and in periodic reporting. You can visit the Drip integration page on our website for more information about Drip on Oviond.
Ready to create your own Drip dashboards and reports now? If you still have some questions about Drip, please reach out to support.
