Facebook is an online social networking tool that allows users to connect with colleagues, friends, and acquaintances online. By setting up a free account with Facebook you are able to share videos, pictures, music, articles, and much more, with all your friends.
Not only is Facebook useful for people who are looking to connect, but they have also developed what is known as Pages, which gives companies the ability to set up a profile to share relevant business information with their followers.
Facebook Pages provide Insights, which are useful for agencies and brands who are looking to understand how their audience is interacting with their content. Data from Facebook Insights can be visualized in many single integrations and blended templates on Oviond.
Connecting Facebook On Oviond
Facebook connects to Oviond using your personal profile Facebook login details (email address and password). This authentication only needs to be done once per Facebook account. You need to have admin access to the pages you managed on your personal profile.
We have a comprehensive help center article that will answer any questions you have related to Facebook’s authentication to Oviond, what permissions you require, and its limitations.
Data Available On Oviond For Facebook Widgets
Facebook’s integration has a range of data views and measures that are available when creating a widget on Oviond. You can view all the measures and data views once you have successfully connected your Facebook account to your client project.
Top data views available on Oviond for Facebook:
- Page Views
- Reach & Impressions
- Actions On Page
Top metrics available on Oviond for Facebook:
- Page Impressions – The number of times a post is viewed
- Likes – The number of people who have liked your Page
- New Page Likes – The number of likes on your Facebook Page
- Post Comments – The number of comments that people made on your Post
- Post Likes – The number of likes on your Page’s Posts
- Page Reach – The number of people who have seen any content connected to your Page
- Post Clicks – The number of clicks on a Post, not including comments, likes, and shares
- Page Engaged Users – The number of people who engaged with your Page
Feel free to let us know if you need any metrics added for Facebook on Oviond and we would be happy to look into adding these in for you.
Using Facebook In Dashboards And Reports
Facebook metrics can be used in dashboards and reports on Oviond and are available in many of the standard and blended templates. Our widget builder has been designed to be completely intuitive, giving you the ability to pull data exactly how you would see it displayed on Facebook Insights.
Facebook measures can be added to dashboards and reports as single data widgets or added in as blended data widgets. Facebook data is crucial to any company or brand that is looking to monitor the performance of its social channel and audience.
Templates Available For Facebook On Oviond
Facebook is one of the most popular integrations on Oviond and due to this, we have made sure that there are enough templates available to cover any piece of Facebook data you are looking to analyze and monitor. You can visit the Facebook integration page on our website for more information about these templates.
You are, however, able to create your own custom template which can be used across all your clients on Oviond that require Facebook data in their dashboard or reporting project. Learn more about saving projects as templates here.
If you would like to combine Facebook data with other integrations in your dashboard or report, you can simply drag some of our Facebook Sections into your existing templates. Learn more about adding a section to a project here.
Ready to get started with Facebook data on Oviond?
If you still have some questions about Facebook, please reach out to our support team.