The Best Email Marketing Platforms Of 2021

Incorporating an email service provider (ESP) as part of your marketing tools is crucial to your success. There is an abundance of email marketing platforms for your agency or brand to pick from. In this blog, we will go over our top three email marketing platforms for 2021!

SEO vs. SEM

SEO and SEM are terms that are often used together to describe the process or set of actions a business takes to optimize website performance on search engines. It’s important for any digital marketing professional to understand the differences between these two terms in order to maximize their marketing results.

What Is Email Marketing?

Email marketing is the act of sending commercial messages in mass quantities to email subscribers. In this blog, we will highlight the key elements of building a successful email marketing strategy and sending your first email campaign!

How To Develop A Customer Persona

A lack of understanding of who your client actually is can hinder your company’s growth as well as your position in the industry. You may now be asking yourself how can I know more about who my clients are? And well, the answer is simple, by building a customer persona.

Digital Marketing Trends And Predictions For 2022

What areas of digital marketing should you be investing in to prepare yourself for the new year? Let’s take a look into the trends and predictions for 2022 to help you invest your money into areas that will guarantee your post-pandemic success!

Mailchimp & Oviond: An All-In-One Digital Marketing Solution

Many people assume that email marketing is no longer relevant in the social media era, however, statistics show that email marketing is the best way to manage customer retention and increase customer acquisition. That is why Oviond has partnered with a great all-in-one email marketing solution… Mailchimp!

Introducing Twitter Ads to Oviond

Twitter Ads is a marketing platform that gives agencies and brands the opportunity to reach new users by placing ads on user’s Twitter feeds. Data from Twitter Ads can be visualized on Ovionds reports and dashboards.