10 eCommerce KPIs To Help You Measure Your Success

KPI’s provide a way for eCommerce businesses to track and understand how the business is performing at each stage of the growth cycle. Let’s go over the most important eCommerce KPIs to help you measure and understand how you can optimize your business results!
PPC Reporting Trends For 2022

Providing clients with a clear and easy-to-read PPC report has become an essential task for all digital marketing agencies. Knowing how to consolidate a report like this is important, so in this blog, we are going to highlight the best strategies to follow when creating a PPC digital marketing report for a client.
How To Grow & Scale Your Digital Marketing Agency To The Next Level

It should come as no surprise to you that growing and scaling your digital marketing agency is imperative if you want to keep up with the trends. With about 62% of the world using the internet it’s important for agencies to stay up to date and lookout for signs of when it may be time to scale!
The Importance of Use Cases In Digital Marketing

Use cases have become an important part of digital marketing. When it comes to acquiring new clients, it’s advisable to know about their industry beforehand and use cases to help with this.
Why Should You Use A Social Media Report?

Digital marketing reporting has been a buzzphrase in the industry for a few years now, but the importance of drilling down into different types of reporting, such as social media reporting has become more of a requisite lately.
Mistakes To Avoid In Digital Marketing Client Reporting

Client reporting is the most important part of an effective digital marketing strategy. Being able to provide your clients with a digital marketing report each month is important but it is even more important that you are avoiding these very common mistakes that are made in client reporting all the time!
What Is Local Marketing?

In this blog, we will look at what local marketing is, how to use it in your digital marketing reports, and also highlight some local marketing strategies that may help strengthen your business.
Understanding The Difference Between Reporting And Analytics

It’s important to know the difference between reporting and analytics in order to know which will bring you the most value when measuring the combined performance of your digital marketing campaigns.
Google Ads Vs. Facebook Ads

Google Ads and Facebook Ads are often seen as competitors because they are both paid marketing channels, but this is not the case. The two platforms both have a similar purpose in the digital marketing space but each has its own way of achieving its purpose.
Introducing Serpstat to Oviond

Serpstat is a fast-growing SEO software that allows you to report and monitor the performance of your SEO efforts. The data found in your Serpstat account can be easily visualized on Oviond’s reports and dashboards.