Blog archive — page 8

Marketing reporting insights for agencies. Browse the archive, or head to the latest posts.

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What Are Marketing KPIs?

If you’re running a marketing campaign, you’ll need to track certain KPIs to ensure you’re achieving your goals. Let’s take a deeper look into what marketing KPIs are.

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Understanding Social Media Algorithms

Algorithms were put in place to make sure all social media info is sorted to provide users a relevant and seamless experience while browsing their favorite social media tool. But what exactly is an algorithm and how does it work?

Dashboards vs Reports: Assessing The Differences And Similarities

Although reports and dashboards perform similar functions, they are distinct, each with its own value and array of applications. A big challenge faced by marketers is how to present data to clients correctly.

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What Is A PPC Report?

Is this your first time doing PPC? A PPC report will help you understand how your PPC campaigns are performing. Here’s what PPC reporting is and which metrics you should include.

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5 Digital Marketing Trends That Will Set 2019 Alight

Digital Marketing is one of the areas most sensitive to tech-driven fluctuations. The marketer that isn’t constantly evolving their mindset in line with this state of flux is ultimately doomed to get left behind.

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10 Terrific Tools To Take Your SEO To The Next Level

In the interests of enhancing your SEO capabilities and unlocking your business potential, we’ve listed some of our favorite SEO tools, ranging from keyword research software to handy SEO toolbars and more.