Ten content types
Drag in a Data Query, Calculated Metric, Custom Data, Goal, or Static Value for the numbers, then a Heading, Textbox, Image, Button, or Embed to frame them.
Feature
A drag-and-drop marketing report builder
Oviond's report builder is a drag-and-drop grid: pull data widgets, headings, commentary, images, and embeds onto a page and lay out a client report without writing code.
Why the report builder
A report is a layout, not a query language
The builder is the part of Oviond your team touches every day, so it works like the tools they already use.
Ten kinds of block
Data queries, calculated metrics, goals, uploaded data, static values, headings, text, images, buttons, and embeds all drop onto the same grid.
No code, no data team
Anyone who can build a slide deck can build a client report. Nothing in the builder needs SQL or a developer.
Dashboards or multi-page reports
Build a single always-on view, or a paginated report with a page per channel and a table of contents for the client.
How it works
What you can put on a page
A report is made of pages, a page is a grid, and a widget is one block on that grid. Data widgets read from a connected source; the rest are there to frame and explain them.
Oviond saves the whole report atomically — every page and every widget in one operation — and auto-saves as you work, so there is no save button to forget.
A grid you can nudge
Drag a widget to move it, pull a corner handle to resize it, and it snaps to the grid. Multi-select lets you duplicate or delete several widgets in one action.
Pages, named and ordered
A multi-page report holds as many pages as you need — one per channel works well. Rename them inline, drag to reorder, and those names appear in the client's table of contents.
Dashboards
A dashboard is a single full-screen view with no pages, holding up to 50 widgets. An on-canvas counter turns amber as you approach the cap so you can rebalance before you hit it.
Text that fills itself in
Textbox widgets take variables for client name, report name, date range, client manager, report URL, and account name — so one line of commentary works for every client and every period.
Media and reusable layouts
Upload JPEG, PNG, GIF, SVG, or WebP images up to 25 MB each into the media library, and save any report as a template so its pages, widgets, and settings can start the next client.
Faster than the spreadsheet route
Three habits the builder replaces.
Screenshotting dashboards into slides
Live widgets that re-query every time the report opens.
One person who knows where the formulas live
A grid anyone on the team can lay out.
Starting every new client from a blank file
Save the layout as a template and reuse it.
What the builder plugs into
Laying out the page is one decision. These three are the others.
Wire each widget to the right numbers
Pick the source, metric, and dimension behind a widget, filter it, compare it against the previous period, and choose how the figure is formatted.
Lay it out, then make it yours
A theme restyles the whole layout at once — chart colors, canvas, font, corners, and cover page — so the report you built reads as your agency's work.
Or have an agent build the page
Connect an AI assistant over MCP and ask it to add pages and widgets for you, then finish the layout by hand in the builder.
Drop any channel onto the page
Each widget can read from any of the 70+ marketing data sources connected to that client, so one page can hold paid media, analytics, search, and social side by side.
Start from a layout that already works
Open an agency-ready template, swap in the client's data, and edit only the pages you want to change.
Digital marketing dashboard
Track conversions, revenue, traffic, and customer engagement across your client's full marketing stack in one branded dashboard.
Google Analytics 4Google AdsMeta Ads (Facebook Ads)+4
Google Analytics 4
Track sessions, users, and traffic sources with insights by country, device, age, gender, and channel performance analysis
Google Analytics 4
E-commerce
Analyze e-commerce sales, conversions, and traffic insights with interactive, real-time performance metrics.
ShopifyWooCommerceStripe+1
Website performance
Monitor website traffic, user demographics, and page performance with insights from Google Analytics 4, Search Console, and Page Speed Insights.
Google Analytics 4Google Search ConsoleGoogle PageSpeed Insights+2
PPC dashboard
Track and compare reach, clicks, impressions, and CTR across Google, Facebook, Instagram, LinkedIn, and Twitter Ads over time.
Google AdsMeta Ads (Facebook Ads)Microsoft Ads+7
Social media ads
Track impressions, clicks, CTR, and ad spend across Facebook, Instagram, LinkedIn, TikTok, and Twitter Ads with insights on engagement & conversions.
Meta Ads (Facebook Ads)Instagram AdsLinkedIn Ads+3
Report builder FAQs
Widgets, pages, limits, and reuse — how building a report actually goes.
What is a marketing report builder?
A marketing report builder is an editor for assembling a client report from blocks rather than writing it by hand. In Oviond you drag content types onto a grid, point the data ones at a connected source, and arrange the page until it reads the way you want.
Do I need to know how to code?
No. The builder is drag and drop throughout. There is no query language to learn, no formula syntax for standard metrics, and nothing that needs a developer.
What can I add to a report page?
Ten content types: Data Query, Calculated Metric, Custom Data, Goal, and Static Value for figures, plus Heading, Textbox, Image, Button, and Embed for structure and context. Only Data Query reads from a marketing platform; the other data types bind to something inside Oviond.
What is the difference between a dashboard and a multi-page report?
A dashboard is one full-screen view with no pages — good for always-on client visibility. A multi-page report paginates, so you can give each channel its own named page and the client gets a table of contents on the shared report.
Is there a limit on how much I can add?
A dashboard holds up to 50 widgets, and a counter on the canvas shows how many slots are used. Reports paginate instead, so they have no widget cap — add another page when one gets crowded.
Do I have to save my work?
No. Oviond auto-saves as you work and persists the whole report — every page and every widget — in one atomic operation, so a report is never left half-saved.
Can I reuse a report layout for another client?
Yes. Save any report as a template and it keeps every page, widget, metric and dimension choice, date range, theme, and presentation setting. Live values and data connections are stripped, and each widget is rewired to the client you create the new report for.
Can I add my own commentary and images?
Yes. Textbox widgets take freeform commentary with variables that resolve per client and period, Image widgets pull from the media library or a URL, Button widgets link out to something like a booking page, and Embed widgets take any iframe-compatible source.
Can I move and resize widgets freely?
Yes. Drag a widget to reposition it and pull a corner handle to resize; both snap to the grid. Turn on Multi Select to pick several widgets and duplicate or delete them together.
Where to go next
The builder makes the thing you send. See marketing reporting for the recurring deliverable and marketing dashboards for the always-on view, then client report sharing and automated client reporting for getting it to the client. Sizing up alternatives? See all comparisons.
Build the report, don't assemble it
Drag in the data, add the context, and have a client-ready report before the afternoon goes.