Blog archive — page 6
Marketing reporting insights for agencies. Browse the archive, or head to the latest posts.
The Oviond “Get Started” Process
Starting with any new software tool can be a daunting task, especially in an industry as complicated as digital marketing! That is why, at Oviond, we have worked hard in order to streamline the reporting process and make delivering insightful and beautiful reports to your clients as easy as pie!
What Is A Digital Marketing Dashboard?
Digital marketing dashboards have become one of the buzz phrases going around in the industry for the past couple of years. In this blog we cover what a digital marketing dashboard is, why you need one, the elements Oviond offers, and also the structure digital marketing dashboards should follow.
What Is A Digital Marketing Report?
Digital Marketing Reports have become a staple for any digital marketer to monitor online performance and share important performance data with their clients. Take a look at this blog to find out the importance of reports!
What Should A Digital Marketing Report Contain
When it comes to the actual creation of your digital marketing report, there are a handful of mandatory categories that every single report should contain to help impress and guide your clients. Including a table of content will allow anyone without marketing experience to scan the report for what they do/don’t want to see. Although you might be passionate about these reports, you have to keep in mind that the client’s impression is what really matters. Here are the top 10 things that should be included in every digital marketing report:
The Power Of A Good Digital Marketing Report
A great digital marketing report is imperative when building good relationships with your clients. It’s important to keep open communication with your clients and to present them with honest and transparent reports.
Industries Getting The Most ROI From Digital Marketing
Digital marketing provides brands with the perfect opportunity to maximize their Return On Investment, and skyrocket their profits. Take a look at the industries getting the most ROI from their digital marketing efforts.
Social Media Marketing For Businesses
Social media has now become an important part of many industries’ digital marketing strategies, so lets take a look at how your business can benefit from using social media and which platforms work best!
What Is Search Engine Marketing?
With so many businesses and information on the internet, how can one guarantee they have the attention of their users? Search Engine Marketing (SEM) is the answer!
How To Become A Certified Google Partner
Becoming a Google Partner and getting access to use that sweet Google Partner Badge on your website is a great way to gain potential client trust and communicate your agency’s expertise in using Google Ads.
Mobile Marketing And Why It Matters?
Mobile Marketing has been on the rise the past couple of years, particularly because of the increased use of smartphones. Read more about Mobile Marketing and how to make use of it in your Digital Marketing Strategies.
How To Conduct A/B Testing?
As marketers we all understand the struggle of putting together landing pages, newsletters, cold email campaigns, and more. But, creating the perfect bit of content can be done with some A/B testing!
How To Use On-Page And Off-Page Techniques To Improve Your Website Searchability
Ever wondered where to start when trying to get your website on that number 1 search result on Google? Take a look at how you can use both On-Page and Off-Page SEO techniques to improve the searchability of your website.
The Biggest Mistakes Businesses Make With Social Media
Social media is a great way to connect with their audience and that is why many companies choose to explore this medium as a marketing channel. We have outlined the biggest mistakes companies have made on social media.
The Best SEO Tools In 2020
There are so many resources out there for digital marketers to use when implementing an SEO strategy. In this blog, I will mention just a few that are available and give a brief overview of how each one works.
Digital Marketing Vs Traditional Marketing: Why Not Both
Traditional marketing has laid the path for digital marketing to generate success for its users, but using a combination of both digital and traditional marketing, marketers have the opportunity to take their brands to new heights!
Display Ads In Digital Marketing
Displays ads have become huge in the digital marketing world! More and more agencies and brands are bringing this form of advertising on board and reaping the benefits so take a look at this blog to find out more!
10 Ways You Can Increase Traffic To Your Website
Website traffic refers to the number of users who have visited your website. It is key to any business as it provides a good indication of business growth by measuring how effective your digital marketing efforts have been.
What Is Marketing Reporting And Why Is It Important?
When it comes to preparing the perfect digital marketing report, you first need a basic understanding of what a report actually is, and why it is so important.
Digital Marketing Reporting Best Practices
What does the “perfect” digital marketing report look like? Here are a few best practices to keep in mind when preparing your reports.
Key Functional Webpages Of An E-commerce Website
Creating an E-commerce website can be a stressful and overwhelming experience, but Oviond is here to help! Take a look at this blog to find out which functional pages are needed for building your e-commerce store.
Key Aspects For Creating A Successful Digital Marketing Strategy
A digital marketing strategy is a plan that is compiled in order to assist a business to reach specific goals using digital marketing channels. Take a look at our take on how to build a bulletproof strategy for your company!
Serpstat: Learn About Our New Integration Partner
In this blog, we will outline who Serpstat is, the key aspects of their software, and how you can benefit from incorporating this integration into your Oviond reports.
SEO Trends In 2020
SEO is a tool that is both growing and changing each year due to updates to its algorithms, so it’s hard to stay on top of how it can work for your website. Let’s a look at some of the top trends for SEO in 2020.
Is SEO A Good Investment For Your Business?
Many companies often spend a lot of time deciding whether they should invest in SEO or PPC. Each channel has its pros and cons so it is important to fully understand what each could offer you in order to make this decision.